23 Gingham Bikinis That Will Help You Look Picnic-Perfect at the Beach
Just add cheese cubes and a wicker bag.Haley Boyd in Ephemera’s Gingham Classic Bra and High-Waisted Pant. Photo: Jeannette LeeThere’s nothing like taking in the warm splendor of spring than with a picnic in the park. Great company and cube-shaped bites of cheese are key, as are refreshing beverages and laying on a blanket-covered pile of […]
The Swimsuit Trend Everyone Was Wearing a Year Ago Has Been Replaced
Last summer feels like a very long time ago, doesn’t it? Many snowflakes have fallen between now and then, but swimsuit season is coming yet again, and there’s been plenty of time for retailers and shoppers to move on from one of the biggest swim trends of 2018. We asked Edited, one of our most […]
7 New Swimwear Brands for Earth-Loving and Style-Conscious Beach Bums
Make waves in these chic, sustainable labels this summer.Swimwear is synonymous with care-free sunny summer days. It’s what we wear while letting the stress of our work lives slip away, while sipping a glass of rosé on a pool float. It’s a happy uniform — one that comes in bright colors and endless form-flattering silhouettes; […]
The Old-School Swimwear Style Currently Making a Comeback
Fashion often repeats itself. We’ve seen it with the return of ’70s-inspired silhouettes and right now, the ’90s are back and better than ever. However, the cycle of trends from decades past can also extend into more niche categories as well, including swimwear. Most recently, high-cut, high-rise bottoms have been making a comeback, and if […]
Alessandra Ambrosio’s Experience as a Victoria’s Secret Angel Helped Her Create Her New Swimwear Line, GAL Floripa
“My favorite part of my job was always when we were doing the swim season.”Alessandra Ambrosio in a look from the debut GAL Floripa collection. Photo: Stewart Shining/Courtesy of GAL Floripa“We always had a dream to one day have a little store and sell bikinis,” says Alessandra Ambrosio about launching her new swimwear and lifestyle line GAL Floripa with her two […]
Must Read: Elizabeth and James to Be Sold Exclusively at Kohl’s, How Luiz Mattos Turns Models Into Brands
Plus, Harlem’s Fashion Row is trying to address fashion’s diversity problem.Mary-Kate and Ashley Olsen. Photo: Courtesy of Kohl’sThese are the stories making headlines in fashion on Thursday.Elizabeth and James to be sold exclusively at Kohl’sMary-Kate and Ashley Olsen are joining Lauren Conrad and Vera Wang over at Kohl’s. The mass-market department store announced Wednesday that it’s entered […]
20 Under-$50 H&M Swimsuits That Look Insanely Expensive
I don’t know about you, but it feels like the price of swimwear keeps going up and up. Not to say that some swimwear doesn’t deserve to cost upward of $300 due to embellishments and embroideries and whatnot, but every once in a while, it’d be nice to score a suit for cheap. Well, folks, […]
7 Bikini Trends That Will Dominate Summer 2019
Although we’ve been anxiously anticipating the come of spring, it’s always the things we can’t have that we want the most. Currently, that pipe dream is the arrival of summer and all the swimsuits that come with it. As it is with ready-to-wear, there are heaps of swimsuit trends that ebb and flow over the […]
These 7 Accessories Will Make Your Swimsuit Look Infinitely Cooler
The season of sipping margaritas poolside, Sundays at the beach, and basking in the sun on your balcony is just around the corner, my friends, which means it’s time to unearth your swimsuit from the depths of your drawers and bring it into the light. Maybe you have a new bikini in your cart for the […]
These Swimsuits Could Be Good Enough to Kill Bikinis Off Forever
Until last summer, I wouldn’t have considered wearing anything but a bikini whilst sunning myself on the beach or posing poolside. It just didn’t occur to me that swimsuits could look as cool, but, boy, was I wrong. In case you missed it, 2018 saw a shift in swimwear trends, with the likes of Hunza […]