Fashion and Beauty Brands Are Using Mental Health to Connect With ‘the Anxious Generation’

Millennials and Gen Z are normalizing conversations around mental health, and brands are getting on board.Inside the Saks Fifth Avenue X Happy Not Perfect installation.Courtesy of Saks Fifth AvenueIf you live in New York or Los Angeles, this year, you might have come across a massive ad on the side of a building that read, […]

The Sustainability Story Behind ‘Project Runway’ Contender Celestino Couture

The size-inclusive, sustainability-focused brand has already dressed the likes of Billy Porter, and it’s not slowing down anytime soon.Billy Porter in Celestino Couture at the 2019 Tony Awards. Photo: Taylor Hill/FilmMagicCan a fashion brand that chooses to stay small on purpose survive? Is a designer able to inspire policy change? Sergio “Celestino” Guadarrama and Kade […]

International Indie Brands Are Flocking to New York City

Why brands like Ganni, Self-Portrait and Nanushka are opening new flagship stores in the Big Apple.Ganni store in Soho. Photo: Courtesy of GanniBy now, the industry has become familiar with the many struggles fashion retail continues to face; most recently, between its ultimate sale and subsequent store closures, Barneys New York has been the topic of much […]

Can Department Stores Avoid the Same Fate as Barneys New York by Courting Gen Z?

With an estimated $44 billion in buying power, teens could pave a path to success at retail.Photo: John Sciulli/Getty ImagesThe traditional US department store format is no longer conducive to the way Generation Z shops — and shop, they do. Gen Z, those born between the mid-’90s and early aughts, now represents roughly $44 billion […]

How Do You Responsibly Close a Diamond Mine?

Much of the conversation about ethics in the diamond industry focuses on the process of operating a mine — but it’s just as important to consider what happens when one closes.Orapa, the world’s largest open-pit diamond mine by area, located in Botswana. Photo: Sophie Elgort/Courtesy of ForevermarkWhen Kanye West dropped the music video for “Diamonds […]

The Future of Sustainable Materials: Bison Wool

Whether in the form of super-soft bison “down” or ultra-insulating guard hairs, this meat industry byproduct deserves to be salvaged rather than sent to landfill.Separating bison wool from a bison hide. Photo: Courtesy United by BlueAs sustainability becomes an increasingly pressing priority in fashion and beauty, materials with a minimal ecological impact are being sought […]

The Complexities of Pricing Responsibly Made Clothing

Increase product costs so you can pay workers more, or keep products cheap so that “sustainable” clothes will be more accessible? The designer behind Maggie Marilyn wrestles with it all.Maggie Hewitt at one of the farms where her label sources merino wool. Photo: Motion Sickness/Courtesy of SomewhereDesigner Maggie Hewitt didn’t exactly set out to make expensive […]

Toms Abandons One for One, the Giving Model it Originated

The company is allowing itself more flexibility with how and where it gives back as it engages a new generation of more informed consumers.Blake Mycoski speaks at a Toms-hosted rally to end gun violence. Photo: Tasos Katopodis/Getty Images for TOMS ShoesWhen Blake Mycoskie launched Toms shoes out of his Venice Beach apartment in 2006, the […]

Founding a Small Brand Outside a Fashion Capital Can Be Good for Business

Cities like Portland, Philadelphia and Brownsville may lack in established fashion infrastructure, but they make up for it in community and authentically unique inspiration.Photo: Courtesy of Room ShopShelly Horst and Dryw Scully might be living an American dream in South Philly. The couple behind Room Shop Vintage, makers of those bodacious organza scrunchies, opened a […]

Kylie Jenner Sells Majority Stake of Kylie Cosmetics to Coty Inc. for $600 Million

The news comes after months of rumors about a deal.Kylie Jenner. Photo: Rich Fury/Getty ImagesOn Monday, Coty Inc. announced that it had acquired a 51% stake in Kylie Jenner‘s Kylie Cosmetics for $600 million. Per a press release from the company, the deal creates a “long-term strategic partnership in order to jointly build and further […]